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Measure
& Understand

Make fact-based decisions

Our operational scope

What our clients ask us
  • How do I efficiently allocate resources amongst my communication channels?
  • Does my loyalty program create value?

One-off measurement of operational efficiency.

What our clients ask us
  • What are my dealers’ service level expectations?
  • Which features should I develop for my future product launches?
  • Comment fidéliser mes clients actuels sans négliger le recrutement ?

Understand customer expectations.

What our clients ask us
  • Which channels generate more customer acquisition?
  • What behaviour pattern do my international customers have?
  • Which customer metrics should I leverage to generate growth?

Analyse the client database to highlight growth opportunities.

What our clients ask us
  • How mature are my CRM practices?
  • How does my brand compare to its competitors?
  • Which marketing and organisational processes should I optimise?

Assess and audit the quality of marketing operations.

What our clients ask us
  • How can I get a bird’s eye view of my key customer performance metrics?
  • How do I hook-up my database to a data visualisation tool?

Display customer data to guide the decision making.

What our clients ask us
  • How does my offer’s pricing compare to my competitors?
  • Is my product offering consistent with the market?

Audit the product offering, the pricing or the promotional strategy.

Case Studies

 

Elaboration et mise
en place d’un outil
de Data Viz

For a major player in the luxury industry